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Photo by Werner Weiss, 2007 |
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The official park website has this enticing blurb: Enjoy a taste Renaissance in this wildly popular Italian restaurant featuring sumptuous classical Roman decor. You know authenticity is not an issue when you realize this restaurant was created by the direct descendants of Alfredo Di Lelio, the inventor of Fettuccini Alfredo. Savor other great pasta dishes, Italian specialties and an abundance of awesome desserts. “Rome” on in! Yes, let’s “Rome” on in to this Yestaurant. |
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Welcome to L’ Originale Alfredo di Roma Ristorante—or simply Alfredo’s, as almost everyone calls it. |
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Photo by Werner Weiss, 2007 |
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Photo by Werner Weiss, 2007 |
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It’s quite a coup for a theme park to have a branch of a restaurant made famous by globetrotting celebrities through much of the twentieth century. Alfredo Di Lelio was a young man with a small restaurant in Rome. In 1914, after his wife Ines gave birth to their first son, she was quite weak and refused to eat. Alfredo decided to prepare a plate of food that would be appealing and nourishing. His simple combination of noodles, cheese, and butter—essentially the common Italian dish fettuccine al burro—was such a hit with his wife that she asked him to add it to the restaurant’s menu. There are also accounts that this happened while his wife was still pregnant. That’s how Fettuccine all’Alfredo (or simply Fettuccine Alfredo) and future restaurateur Alfredo II were both born around the same time. |
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Photo by Werner Weiss, 2007 |
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Alfredo’s in Rome might have remained an obscure local eatery if it hadn’t been for Hollywood silent film stars Douglas Fairbanks and Mary Pickford. During their 1927 honeymoon in Rome, they dined at Alfredo’s restaurant frequently. They so enjoyed Alfredo’s simple yet tasty fettuccine dish that they gave Alfredo a golden fork and spoon inscribed with, “To the King of Fettuccine” (or “To Alfredo, the King of Pasta,” depending on which account you want to believe). The Hollywood press picked up the story, and suddenly people all over America wanted to try Fettuccine Alfredo. Other major and minor celebrities dined at Alfredo’s when in Rome, and tourists followed. Fettuccine Alfredo became one of the most popular Italian dishes, and Alfredo’s became possibly the best known restaurant in Italy—at least for Americans. |
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Photo by Werner Weiss, 2007 |
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Photo by Werner Weiss, 2007 |
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You’re now waiting for your name to be called in the theme park version of Alfredo’s. Take a look at the photographs. They’re pictures of celebrities at Alfredo’s in Rome, usually posing with Alfredo Di Lelio or Alfredo II. The lobby has a big glass window into a room where fresh pasta is prepared from scratch throughout the day. |
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Photo by Werner Weiss, 2007 |
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This restaurant is committed to preserving the original recipe and preparing it for guests as an appetizer or main pasta course. Authentic Fettuccine Alfredo is simply a plate of fresh, handmade semolina egg noodles, tossed with plenty of fine Parmesano Reggiano cheese that’s been melted in plenty of high-fat (European style) butter. It’s rich… very rich… very, very rich. Don’t confuse this authentic Fettuccine Alfredo with the Fettuccine Alfredo typically served by American restaurants or with pasta topped with grocery store Alfredo sauce. You won’t find milk, cream, water, eggs, garlic, parsley, flavorings, corn starch or other thickeners in the authentic sauce. |
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Photo by Werner Weiss, 2007 |
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Now it’s time to be seated in the dining room. The tables are close together and the noise level is high. Waiters are rushing back and forth, trying not to run into guests or each other. This Alfredo restaurant is more spectacular than “the real Alfredo’s restaurant” in Rome. The chandeliers here are much bigger, and the walls here are decorated with murals. Renaissance style carpeting covers the floor. This restaurant is far grander than you’d expect from an Italian restaurant in America—or Italy, for that matter. |
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Photo by Werner Weiss, 2007 |
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The trompe l’il—French for “trick the eye”—murals in the dining room are fun. Painted in the style of Italian Mannerist painter Paolo Veronese (ca. 1528-1588), these murals create an optical illusion of depth through perspective and realistic imagery. |
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Photo by Werner Weiss, 2007 |
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Enjoy your meal. You might love it. You might not. Unfortunately, this restaurant is known for its uneven quality of food and service. |
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Photo by Werner Weiss, 2007 |
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If you ate a plate of rich Fettuccine Alfredo, you might be inclined to turn down dessert. But when you see the dessert choices displayed, you might change your mind. |
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L’ Originale Alfredo di Roma Ristorante opened at EPCOT Center (now Epcot) on October 1, 1982, as one of the original restaurants of World Showcase. Five years earlier, Alfredo II and Mr. Guido Bellanca had opened an outpost of Alfredo’s in New York City. Alfredo’s at Epcot was a huge success from day one. Due to its famous name and America’s love of Italian food, guests packed the restaurant at lunch and dinner. |
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Photo by Werner Weiss, 1983 |
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With its popularity and its large dining room, Alfredo’s was said to have the highest revenue of any Epcot restaurant year after year. According to the “R&I Top 100 Independent Restaurants-2007” list in the restaurant industry trade publication Restaurants & Institutions (R&I), Alfredo’s at Epcot was the number twelve independent restaurant in annual dollar volume in the entire United States. The original 25-year contract with the company operating L’Originale Alfredo di Roma Ristorante ran through August 31, 2007. Alfredo’s at Epcot closed permanently after dinner on the final day of the contract. “Regulars” of the restaurant packed Alfredo’s, with some flying in just for the occasion. Several other Epcot restaurants are (or have been) operated by outside companies—those in France (operated by JBI LLC, founded by famed French chefs Paul Bocuse, Gaston Lenôtre and Roger Vergé); those in Japan (operated by Japanese department store chain Mitsukoshi); those in Mexico (operated by Palmas Services LLC, founded by the Debler family of the San Angel Inn of Mexico City), those in China (operated by China Pavilion Exhibition Corporation of Lake Buena Vista, Florida); and those in Morocco (operated until late 2020 by The Morocco Pavilion, which was set up by the Kingdom of Morocco). Disney and these restaurant operators negotiated new contracts over the years, and all the restaurants were enhanced. Disney and the company that ran Alfredo’s ended their relationship rather than coming up with a new contract. An internal Walt Disney World document said, “While we have enjoyed working with the Alfredo’s Group since Epcot opened, we are finalizing plans to develop a new Italian restaurant concept.” What was the reason? Why would either side want to end the business relationship? Internet bulletin boards had speculation ranging from dissatisfaction with the Disney Dining Plan by the Alfredo’s side to dissatisfaction with the quality of the restaurant by the Disney side. |
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Photo by Werner Weiss, 2007 |
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On April 20, 2007, a press release said, “The Patina Restaurant Group announced today that Walt Disney Parks and Resorts has selected it to be the operating participant for the restaurant at the Italy Pavilion at Epcot in Orlando, Fla. The new operation will begin September 1, 2007. Notably, the Patina Restaurant Group was also one of the original operating participants at the Disneyland Resort’s Downtown Disney District in Anaheim, starting in 2001.” Patina not only operated restaurants at the Disneyland Resort—Naples Ristorante e Pizzeria, Tortilla Jo’s, and Catal Restaurant and Uva Bar—it also operated a portfolio of several dozen other “premium segment” restaurants in California, Nevada, New York, New Jersey, and Massachusetts. |
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Photo by Werner Weiss, 2008 |
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Although the Patina Restaurant Group officially took over the former Alfredo’s at Epcot the morning after it served its last meal, Patina didn’t open a new restaurant operation overnight—it took a little over two weeks. On September 17, 2007, Patina reopened the former Alfredo’s as Tutto Italia, which means “All Italy.” As its name suggests, Tutto Italia served specialties from throughout Italy rather than concentrating on a particular region. Tutto Italia’s menu wasn’t a clone of any existing restaurant in the Patina portfolio, but it drew upon the recipes and experience of other Patina locations. The trompe l’il murals were still there. The tables and chairs were rearranged to make the room less crowded. |
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Photo by Werner Weiss, 2010 |
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Tutto Italia was intended to be just a “temporary restaurant.” Back in April 2007, Patina announced plans to open a new restaurant concept in Fall 2008. That never happened. One explanation was that it wouldn’t happen until after Disney and Patina built a casual pizza restaurant next door—and those plans were put on hold in 2008 and 2009 because of the economic recession. But the project finally proceeded in 2010. |
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Photo by Werner Weiss, 2010 |
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Photo by Werner Weiss, 2010 |
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Via Napoli, an authentic Neapolitan pizzeria, opened in fall 2010. Despite the new pizzeria next door, Tutto Italia didn’t shut down for a major makeover with a new interior, new menu, or new name. Finally, in January 2012, Tutto Italia finally closed for more than three months. When it reopened, it was still called Tutto Italia. The trompe l’il murals that were created for Alfredo’s survived. (Those murals are a good example of the wonderful details that Disney Imagineering put into Epcot’s World Showcase pavilions more than 40 years ago.) Overall, the décor became lighter. The biggest change was the addition of Tutto Gusto, a wine bar restaurant, carved out of underused space in Tutto Italia. |
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Photo by Werner Weiss, 2016 |
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Photo by Werner Weiss, 2016 |
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Photo by Werner Weiss, 2016 |
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Back when the Epcot location closed, a new U.S. location for Alfredo Di Roma had been announced for the Planet Hollywood Resort in Las Vegas. There was a rumor that a new Orlando location would be next. Neither of those opened. Alfredo Di Roma opened in 1996 in Mexico City. After opening and closing Alfredo of Rome at two New York City locations, the ownership group of the Epcot location tried a third time with Alfredo 100, marking the 100-year Alfredo tradition, based on 1914 as the founding year of the original in Rome. It opened in Midtown Manhattan in 2014—and closed permanently at the end of 2016. Two restaurants in Rome, Italy, claim to represent the birth of Fettuccine Alfredo. Both have a legitimate claim. |
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Photo by Werner Weiss, 2023 |
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Alfredo alla Scrofa, the restaurant founded by Alfredo Di Lelio (Alfredo I) in 1914, is still in business, more than a hundred years later. When Alfredo I retired in 1943, his son Armando Di Lelio (Alfredo II) took over. In 1946, Alfredo II sold it to two of the restaurant’s waiters, who continued the Alfredo tradition. Meanwhile, seven minutes away on foot, you can find Ristorante “Il Vero Alfredo - L’Imperatore delle fettuccine” (“The True Alfredo - The Emperor of Fettuccine” Restaurant). It was founded in 1950 by Alfredo I and Alfredo II, who apparently missed the restaurant business and wanted to continue the Alfredo tradition themselves. It's now run by Alfredo Di Lelio (Alfredo III) and Ines Di Lelio, grandchilderen of Alfredo I. (Alfredo III will sell a franchise to you, if you’re interested.) The restaurant scene in Epcot’s Italy will continue to evolve, but it’s unlikely you’ll ever be able to order authentic Fettuccine Alfredo again. |
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